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Bearly Trying™ is a bold designer clothing line created by rapper and visionary Yogi Calhoon, blending street energy, playful creativity, and fearless self-expression. Born between Oakland and Lubbock culture, the brand represents the hustle of those who keep going even when the world thinks they’re “just bearly trying.”
Built on vibrant colors, striking visuals, and high-quality fabrics, Bearly Trying™ offers a full range of apparel including hoodies, tees, sweats, shorts, hats, beanies, and jackets — each piece designed to turn heads and tell a story. Every drop reflects Yogi’s unique style, artistic roots, and love for bold, attention-grabbing fashion.
The collection even features an exclusive Yogi plush pillow, bringing the brand’s personality to life in a fun, collectible way.
Bearly Trying™ isn’t just clothing — it’s a statement. A reminder that even when you’re “barely trying,” you’re still outshining the crowd.

Say something interesting about your business here.
“Inside the Mind of a Brookfield Original: Yogi Calhoon Unfiltered”
Episode 2 W/ TECH N9NE
Independent Classic Hood film written, directed, and featuring Yogi Calhoon, CEO of 7/12 Records, from Oakland, CA filmed in Lubbock, Tx. Debuting from his first Independent album Born Alone Die Alone.
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